Performance · Other credits
Bill Backer
real name William Montague Backer
Bill Backer is credited on 702 releases across 208 albums tracked on Gatefold, active 1966–2024 — the collector-built map of who actually made the music.
702
Credits
208
Albums
7
Decades active
71
In collections
Biography
Showing the Discogs bio
Bill Backer (born June 9, 1926 – died May 13, 2016, Warrenton, Virginia, USA) was an American advertising executive. In 1971, Backer created the Coca-Cola campaign and accompanying song "I'd Like to Teach the World to Sing (In Perfect Harmony)".
Bio from Discogs
Credited work
702 releases · 208 albums · active 1966–2024
- Performance · 730
- Other credits · 3
Studios: Power Station · Morgan Studios · I.B.C. Studios · ГЦКЗ "Россия"
Discography
Records they worked on — most-collected first.

Rhinestone Cowboy
1975

Familiar To Millions
2000

Diana Ross
1976

20 Top Star Festival Dynamic Hits Volume Two
1972

NBC's Saturday Night Live
1976

Christmas In The Stars (Star Wars Christmas Album)
1980

Now
1973

I'd Like To Teach The World To Sing (In Perfect Harmony)
1971

It's The Real Thing. Coke.
1971

I'd Like To Teach The World To Sing
1971

24 Original Hits
1975

TeeVee Toons: The Commercials
1989

Here's To Good Friends
1978

Hello, Summertime
1974

Country Gentleman
1974

The Best Of Ray Conniff
1973

20 Fantastic Hits By The Original Artists Volume Two
1972

Softly Whispering I Love You
1972

House Of Love
1974

Country Sunshine
1973
Frequent collaborators
Around the web
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